Fiesta Parade Floats/AP/Business Wire

Rose Parade's 'Float Decorating Week' Kicks Off

Wednesday, December 27, 2017

(AP, IRWINDALE, Calif., BUSINESS WIRE) - Fiesta Parade Floats, the leading award winning float builder for the Rose Parade, is kicking off 2018 Parade Float Decorating Week with the unveiling of a line-up of uniquely creative and playful Rose Parade float entries designed to bring hope, joy, and optimism to millions of New Year’s Day parade viewers worldwide.

Marking 30 years as the Rose Parade’s premier float builder, Fiesta Parade Floats proudly presents some of its 2018 float entries. 

Once again exceeding the standard for float design, construction and floral presentation, each entry will showcase the 2018 theme of “Making A Difference” through a diverse array of inspiring and entertaining concepts that include amazing ecosystems, legacies honored, protected preserves, backyard beautification, blundering bulldogs, camping kids, warm welcomes, playful gardens, four-legged heroes, legendary lights, reigning royalty, and a golden anniversary.

Maintaining the highest award win rate in the Rose Parade industry and leading in floral technology, no other Rose Parade float builder has been more dominant than Fiesta Parade Floats has been for three decades.

Led by a talented team of Rose Parade veterans that includes president, Tim Estes, vice president and floral director, Jim Hynd AIFD, a group of world-renowned designers, and the industries only full-time support staff, Fiesta Parade Floats looks to bolster their impressive float building track record in 2018 with another incredible line-up of Rose Parade floats.

“Our team's consistent ability to take the unique challenges of each parade year and use them as a catalyst for the creation of award-winning Rose Parade experiences on behalf of our clients has been key to the success of Fiesta over the last three decades," said Tim Estes, president of Fiesta Parade Floats. “We cannot think of a better way to mark our 30th Rose Parade than with this outstanding group of clients and the best float building team in the business."



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