She's Worth Fighting For...

PRICELESS the movie is gearing up for it's DVD and Digital Download release coming February 14th! for KING & COUNTRY's Joel Smallbone stars in the flick as James Stevens, an unlikely hero. Inspired by true stories, the movie is a drama/thriller with redemption as the underlying theme in which James (Smallbone) finds himself at a dark crossroad in life and has to choose between impacting lives for good, but at his own peril, or for evil.

Hear the heart behind the film from Joel and brother/fellow for KING & COUNTRY front runner Luke Smallbone, followed by the film's trailer…

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As the first theatrical motion picture from the Smallbone brothers, Priceless builds upon messages they've shared for years through their music and performances worldwide...

“Part of the DNA of for KING & COUNTRY is this idea of respect and honor in relationships and women being priceless,” Joel says. “What we've found in our beliefs as men is that people are made equal. The film continues the idea that no one is a commodity and everyone deserves to be loved and loved well. And we are fortunate to have our family on board for this journey."

Through music and now film, the Smallbone family continues to emphasize the importance of chivalry and celebrating women's worth. In these short behind-the-scenes clips we get to hear the stars of PRICELESS share their personal connection to this cause. You'll also want to check out the #IAmPriceless collaborative video comprised of fans and fellow artists with an important message of hope and strength.

For more details about the movie Priceless click here and for more about the band for KING & COUNTRY and the song "Priceless" >>>click here <<<.